Free Pinterest Product Catalog Checklist
A Shopping Pin isn't just another Pin - it's a 24/7 storefront with your price, your availability, and a direct link straight to checkout, shown to people who are actively browsing to buy. Products that make it onto Pinterest as Product Pins get discovered, saved, and clicked on long after a normal post would have disappeared - and every one of those clicks is a shopper who's already interested.
The catch: Pinterest is strict about the data behind those Pins. One missing field, one mismatched price, or one broken image link, and your product doesn't become a Shopping Pin at all. This free checklist walks through exactly what Pinterest expects in your product catalog, so your products get seen - and get sold.
No email. No signup. Just download it.
Product Information
Unique product ID, title, description, brand, Google Product Category, and product type - the core fields Pinterest uses to identify and classify every product in your catalog.
Pricing & Availability
Your catalog's price and stock status have to match what's actually on your website - a mismatch is one of the fastest ways to run into problems with Pinterest.
Product Images
The image is what a shopper sees first. It needs to be publicly accessible, high quality, and an accurate match for the exact product you're selling.
Google Product Category
Using the official Google Product Taxonomy category code - not just a typed-in category name - keeps your products correctly classified and searchable.
Product URLs
Every product needs to link straight to its own product page over HTTPS - never a homepage, and never a broken or password-protected link.
Keeping Your Data Current
New products, price changes, and out-of-stock items all need to make it back into your catalog - the checklist covers what to check every time something changes.
Why Shopping Pins Are Worth Getting Right
Pinterest isn't a search-and-forget platform - a single Pin can keep surfacing in searches and recommendations for months after you publish it, generating clicks with zero ongoing ad spend. Turn your catalog into Product Pins and every product gets its own always-on listing: real price, real availability, and a direct path to your checkout, shown to people who are already in a buying mindset. Clean, accurate catalog data isn't busywork - it's what determines whether your products get that exposure at all.
Frequently Asked Questions
Do I need to give my email to download the checklist?
No. It's a free PDF you can download instantly - no email, no signup, and no account required.
What is a Pinterest Shopping Pin?
A Shopping Pin (Product Pin) is generated from your product catalog data and shows real-time pricing and availability, linking directly to your product page - so a Pinterest user can go from discovering your product to buying it in a couple of taps.
What does the checklist cover?
Product information, pricing and availability, product images, Google Product Category codes, product URLs, and how to keep a spreadsheet or CSV file accurate over time.
Why does my product data need to be accurate for Pinterest?
Pinterest checks your catalog data against your actual website - mismatched prices, broken image links, or missing fields can keep products from being approved as Product Pins, or get them disapproved after the fact.
I don't want to manage a spreadsheet - is there an easier way?
Yes. Pin Data Connect lets you build and manage a Pinterest-ready product catalog directly from your browser - add, edit, and delete products without maintaining a CSV file yourself. See plans, starting with a free 7-day trial.